PixoRank

Privacy Policy

Serving Clients Across Houston, TX, and Throughout Texas

1. Introduction

Welcome to PixoRank. We are a full-service digital marketing agency headquartered in Houston, TX, committed to helping businesses across Houston, Texas, and the surrounding region grow their online presence. Our services include SEO, Local SEO, Digital Marketing, Pay-Per-Click (PPC) Advertising, Geofencing (GEO) Marketing, Web Design, AI SEO, Answer Engine Optimization (AEO), and Social Media Management.

This Privacy Policy describes how PixoRank (“we,” “us,” or “our”) collects, uses, stores, shares, and protects information obtained from visitors and clients who interact with our website at www.pixorank.com and use our services. This policy also explains your rights with respect to your personal information and how you may exercise those rights.

By accessing our website or engaging our services, you agree to the practices described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our website and services.

2. Information We Collect

We collect several categories of information to deliver our services effectively and to improve your experience with us.

2.1 Information You Provide Directly

When you contact us, request a quote, fill out a form, or enter into a service agreement, you may provide:

Full name and job title
Business name and industry
Email address and phone number
Mailing address and physical location
Website URL and existing digital marketing accounts
Payment and billing information
Project details, campaign goals, and marketing objectives
Login credentials for platforms we manage on your behalf (e.g., Google Ads, Meta Business Suite)

2.2 Information Collected Automatically

When you visit our website, we automatically collect certain technical information through cookies, web beacons, and analytics tools, including:

IP address and approximate geographic location
Browser type, version, and operating system
Pages visited, time spent on pages, and navigation patterns
Referring URLs and exit pages
Device type (desktop, mobile, tablet)
Search queries used to find our website
Click behavior and interaction data

2.3 Information from Third Parties

We may receive information about you from third-party sources, including:

Google Analytics, Google Search Console, and Google Ads platforms
Meta (Facebook and Instagram) Business and Ads Manager
LinkedIn Campaign Manager
Third-party SEO and keyword research tools
Publicly available business directories and data sources
Referral partners who recommend our services

3. How We Use Your Information

We use the information collected for the following purposes:

3.1 Service Delivery

To provide, manage, and optimize the digital marketing services you have contracted
To develop and execute SEO strategies, PPC campaigns, social media content, and web design projects
To communicate campaign progress, performance reports, and recommendations
To access and manage authorized third-party accounts on your behalf

3.2 Business Operations

To process payments and manage invoicing
To respond to inquiries, support requests, and service-related communications
To fulfill contractual obligations under our service agreements
To maintain accurate records of client accounts and project history

3.3 Website Improvement and Analytics

To analyze website traffic and user behavior to improve our site experience
To identify technical issues and optimize site performance
To measure the effectiveness of our own marketing efforts

3.4 Marketing and Communications

To send service updates, newsletters, and promotional content (with your consent)
To inform you about new services, industry trends, and relevant resources
To conduct surveys and gather feedback to improve our offerings

3.5 Legal and Compliance

To comply with applicable federal, state, and local laws and regulations
To enforce our Terms of Service and contractual agreements
To detect, prevent, and respond to fraud, security threats, or abuse
To respond to lawful requests from government authorities or courts

4. Legal Basis for Processing Your Information

Where applicable, privacy laws require a legal basis for processing personal data; we rely on the following grounds:

Contractual Necessity: Processing is necessary to fulfill a contract with you or to take steps at your request before entering a contract.
Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our services and growing our business, provided those interests are not overridden by your rights.
Consent: Where you have given us explicit consent, such as subscribing to marketing emails.
Legal Obligation: Processing is necessary to comply with a legal obligation imposed on us.

5. Cookies and Tracking Technologies

PixoRank uses cookies, pixel tags, and similar technologies on our website to enhance functionality and gather analytics data.

5.1 Types of Cookies We Use

Essential Cookies: Required for basic website functionality such as navigation and form submissions. These cannot be disabled.
Analytics Cookies: Used to collect aggregated data about website traffic and usage patterns (e.g., Google Analytics).
Marketing Cookies: Used to track the effectiveness of our advertising campaigns and retarget visitors.
Preference Cookies: Store your settings and preferences to personalize your experience.

5.2 Managing Cookies

You may manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website. For more information about cookies and how to control them, visit www.allaboutcookies.org.

We also honor the Global Privacy Control (GPC) browser signal where technically feasible.

6. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information in the following limited circumstances:

6.1 Service Providers and Vendors

We work with trusted third-party vendors who assist us in delivering our services. These include:

Web hosting and cloud infrastructure providers
Payment processors and accounting software
Email marketing and CRM platforms
Analytics and reporting tools
Project management and collaboration software

All third-party vendors are contractually required to handle your data in accordance with applicable privacy laws and our data protection standards.

6.2 Platform Partners

To execute digital marketing campaigns on your behalf, we may share relevant business information with:

Google LLC (Google Ads, Google Analytics, Google Search Console)
Meta Platforms, Inc. (Facebook Ads, Instagram Ads)
Microsoft Corporation (Bing Ads)
LinkedIn Corporation
Other advertising networks and platforms as required by your campaign

6.3 Business Transfers

In the event of a merger, acquisition, or sale of all or a portion of PixoRank’s assets, your information may be transferred to the acquiring entity. We will notify you of any such transfer and the applicable privacy practices.

6.4 Legal Requirements

We may disclose your information if required to do so by law or in response to valid legal process, including:

Subpoenas, court orders, or legal proceedings
Government or regulatory agency requests
To protect the rights, property, or safety of PixoRank, our clients, or the public

7. Data Retention

PixoRank retains your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Client account and project records: Retained for a minimum of 5 years following the end of the service relationship to comply with tax and accounting requirements.
Campaign data and performance reports: Retained for the duration of the client relationship plus 3 years.
Website analytics data: Retained for 26 months in accordance with Google Analytics default settings.
Marketing communications data: Retained until you unsubscribe or request deletion.
Financial transaction records: Retained for 7 years in compliance with IRS and Texas state requirements.

When your information is no longer needed, we will securely delete or anonymize it in accordance with our data disposal procedures.

8. Data Security

PixoRank takes the security of your personal information seriously. We implement appropriate administrative, technical, and physical safeguards to protect your data from unauthorized access, disclosure, alteration, or destruction.

Our security measures include:

SSL/TLS encryption for all data transmitted through our website
Password protection and multi-factor authentication for internal systems
Access controls limiting data access to authorized personnel on a need-to-know basis
Regular security audits and vulnerability assessments
Secure storage of sensitive credentials and client login information
Employee training on data privacy and security best practices

While we strive to use commercially acceptable means to protect your information, no method of transmission over the Internet or method of electronic storage is 100% secure. In the event of a data breach that affects your personal information, we will notify you in accordance with applicable law.

9. Children’s Privacy

Our services are intended solely for businesses and adults aged 18 years and older. PixoRank does not knowingly collect personal information from children under the age of 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take immediate steps to delete that information.

If you believe we may have collected information from a child, please contact us immediately at privacy@pixorank.com.

10. Third-Party Websites and Links

Our website may contain links to third-party websites, partner platforms, and resources. This Privacy Policy applies only to PixoRank’s website and services. We are not responsible for the privacy practices or content of any third-party sites.

We encourage you to review the privacy policies of any third-party websites you visit. The inclusion of a link on our website does not constitute an endorsement of that site’s privacy practices.

11. Your Privacy Rights

Depending on your location and applicable law, you may have the following rights regarding your personal information:

11.1 General Rights

Right to Access: Request a copy of the personal information we hold about you.
Right to Correction: Request that we correct inaccurate or incomplete information.
Right to Deletion: Request that we delete your personal information, subject to certain legal exceptions.
Right to Restriction: Request that we limit how we use your information.
Right to Data Portability: Request that we provide your data in a commonly used, machine-readable format.
Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

11.2 Texas Residents

As a Texas-based business, we are committed to complying with the Texas Data Privacy and Security Act (TDPSA) and all applicable Texas state privacy laws. Texas residents have the right to:

Know what personal data is being collected and how it is used
Access, correct, and delete personal data we hold
Opt out of the sale of personal data (we do not sell personal data)
Opt out of targeted advertising based on personal data
Non-discrimination for exercising privacy rights

To exercise your Texas privacy rights, submit a verifiable request using the contact information in Section 15. We will respond within 45 days, with a possible 45-day extension where reasonably necessary.

11.3 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), including:

Right to Know: Know the categories and specific pieces of personal information collected, the sources, the business purpose, and third parties with whom it is shared.
Right to Delete: Request deletion of personal information collected from you.
Right to Correct: Request correction of inaccurate personal information.
Right to Opt-Out of Sale/Sharing: We do not sell or share personal information for cross-context behavioral advertising.
Right to Limit Use of Sensitive Personal Information: Limit the use of sensitive personal data to necessary purposes.
Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA/CPRA rights.

12. Marketing Communications and Opt-Out

With your consent, PixoRank may send you marketing emails, newsletters, and service-related updates. You can opt out of marketing communications at any time by:

Clicking the “Unsubscribe” link at the bottom of any marketing email
Sending an email to privacy@pixorank.com with the subject line “Unsubscribe”
Contacting us directly by phone or mail

Please note that even if you opt out of marketing communications, we may still send you transactional and service-related emails necessary to fulfill our contractual obligations.

13. International Data Transfers

PixoRank is based in the United States. If you are accessing our services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. By using our services, you consent to the transfer of your information to the U.S., where data protection laws may differ from those in your country.

Where required by applicable law, we will implement appropriate safeguards for international data transfers, such as standard contractual clauses approved by relevant regulatory authorities.

14. Changes to This Privacy Policy

PixoRank reserves the right to update or modify this Privacy Policy at any time. When we make changes, we will:

Update the “Effective Date” at the top of this policy
Post the revised policy on our website at www.pixorank.com
Notify existing clients via email if changes are material

Your continued use of our website or services following any changes to this Privacy Policy constitutes your acceptance of the updated policy. We encourage you to review this page periodically to stay informed about how we protect your information.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using the information below:

PixoRank

Attn: Privacy Officer

Location: Houston, TX

Email: privacy@pixorank.com

Website: www.pixorank.com

For requests related to your personal data, please include your full name, contact information, and a clear description of your request. We will respond within the timeframe required by applicable law.

Acknowledgment

By using the PixoRank website and services, you acknowledge that you have read, understood, and agree to this Privacy Policy.